Why Coaching Cultures Create Great Leaders

Do great leaders need to be results-focused or people-focused in today’s rapidly changing business world? Leadership, like most things in life, requires a balance of both.

James Zenger surveyed over 60,000 employees to see which leadership characteristics make leaders great in the eyes of their employees. A leader seen as results-focused had a 14% chance of being perceived as a great leader. Similarly, a leader primarily focused on people had an even lower chance of being viewed as great:only 12%.

However, for leaders who were able to balance their approach and focus equally on results and people, the likelihood of them being seen as great skyrocketed to 72%. However, only less than 1% of leaders are rated highly for both skill sets, according to research by Dr David Rock of the Neuroleadership Institute.

People skills are clearly a great multiplier. A leader with strong social skills can leverage the analytical abilities of themselves and others far more efficiently and motivate people to be their best without losing sight of the big picture.

Coaching leaders focus on results and people

More and more, successful companies and leaders are evolving to create learning cultures by integrating coaching competencies into their day-to-day interactions: asking questions instead of providing answers, supporting employees instead of judging them, and facilitating their development instead of dictating what has to be.

Integrating coaching behaviors into the leadership skills you and your leaders already have, helps unlock an ability to:

  • drive organizational effectiveness and satisfaction
  • stay connected
  • empower yourself and others
  • create sustainable cultural change

Coaching cultures drive peak performance and well-being

Companies that succeed in building a coaching culture create leaders who are authentic, balanced,brave and connected. They create environments that bring out the best in people, give them purpose and support their continued development.

When leaders learn how and when to coach, they focus equally on results and people. They improve themselves and those around them, they have lasting impact on the culture and ultimately the bottom line.

Are you and your leaders ready to explore if a coaching culture is for you? Contact VDBCoach on how we can make that happen.

Want to read more?

  • ‘Social: Why Our Brains Are Wired To Connect’ by Matthew Liebermand PhD, UCLA
  • ‘The Essential Coaching Leader, The Brain Friendly Practices For State Of The Art Leadership’ by Patricia Burgin, Master Certified Coach and founder of SeattleCoach